What is your market potential? In a one-day session, you will unpack and discover this for your organisation. Use this Keys programme to change the way you look at your organisation and develop a fresh focus on your market. A focus that will help you maximise your impact.

Who do you want to impact? What is the best way of connecting with that market? We help you explore your market in a new way and develop a market strategy. We take a fresh look with you at your concept.


1. Introduction and inspiration

2. Discover – Keys challenges you to think outside the box when looking at your organisation and your market. You’ll make the client journey. Describe your market and audience. What is your market asking for, where are the opportunities and what can you focus on as an organisation?

3. Activate – Reflect on your current situation. What is your marketing concept? Create an overview of the services you provide. What is the added value of the product or service that you offer? We help you create a market concept that matches with the heart of the organisation.

4. Multiply – Together, we make a concrete plan for each part of your concept. With the help of this plan, your employees, teams, and managers can get started. Make the best use of the opportunities you have to help the organisation have maximum impact.

5. Conclusion – The finale! At the end of the day, you will receive a concept market strategy. A tangible result after an inspiring day!


  • A new organisational profile. Fresh and clear insight into the potential for growth in your market: what are you opportunities?
  • Out-of-the-box concept for achieving your goals and shaping your vision.
  • A new way of looking at your market. Looking from your client’s perspective.
  • A renewed market concept and model for your services: concrete ideas that you can get started with straight away.



1 day


09:00 – 17:00

Number of participants

Discuss options


Various locations in the UK and Ireland


£2900 (€3500) VAT included

A new focus and market
strategy really helps
us make impact.


Our method consists of three steps:

1. Intake

During an intake interview we get to know each other and the organisational profile of the organisation. At Keys, the unique DNA of an organisation is always the starting point. From there we look at how the organisation functions and we explore which Keys programme is suitable for you.

2. Organisational session with Keys

Together with one of our Keys Organisation Activators, you will be taken through our inspiring and activating organisational programmes. These programmes bring about transformation, and help you initiate a move in the desired direction.

3. Follow up

The impact of the session is the starting point. It is key that this is further developed, adjusted and optimised for maximum impact. Does your organisation want Keys to help with this? If so, we offer follow-up support to help you achieve maximum impact. You can always discuss this with the Activator and request a quote.

A new focus and market strategy really helps us make impact.


The cost for this programme is £2900 (€3500) VAT included. Is your organisation a non-profit? Please contact us for our special rates.


Contact us for the possibilities.


If you are interested in this programme or if you would like to book a session, please do not hesitate to contact us.



Keys Foundation
3958 BK Amerongen
The Netherlands


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